WWE Sells Ring Mat Sponsorship for First Time in Pact With Logan Paul’s Prime Sports Drink

WWE has sold sponsorship rights to a prime piece of real estate: the center of its ring. On Friday, WWE announced a “record-setting” pact with Logan Paul and KSI’s Prime Hydration beverage brand to become the wrestling entertainment company’s exclusive “official hydration drink partner” and the first partner to ever appear on the center of […]
Variety